Blog

This blog will give you a sneak peak into our perspective on marketing, performance marketing, media planning and more! Our objective is to share best practices that have worked for us along with general concepts & knowledge about the industry.

optimized-targeting-og-image-performance-marketing-blog

Google Optimized Targeting: Everything You Need to Know

Google ads optimized targeting & audience expansion needs no introduction. This article has everything you need to know about these features.

Read More
targeting-competitor-audiences-og-image-performance-marketing-blog

Targeting Competitor Audiences in 3 Easy Ways

Targeting Competitor Audiences is an extremely important part of google ads strategy! Learn how to target competitor audiences efficiently.

Read More
rsa-ads-how-they-work-og-image-performance-marketing-blog

Google Responsive Search Ads: All You Need to Know

Google Responsive Search Ads are a powerful ad format introduced into Google Search Ads! Learn everything you need to know about them now.

Read More
marketing-funnels-1-og-image-performance-marketing-blog

Marketing Funnels: A Roadmap to Boost Conversions

Marketing Funnels can make or break your digital marketing strategy. This article contains all the vital information for you to get started with the same.

Read More